Exit readiness platform

Your business took years to build.
Make sure it's ready to sell.

Most businesses that go to market aren't ready. Shepherd helps owners identify and fix the gaps that kill deals and suppress valuations — years before they ever talk to a buyer.

Exit Readiness Score
72

Getting There

12 action items remaining

Financials
85
Operations
70
Contracts
60
Legal
90
People & HR
45
Technology
65

"I've seen too many businesses come to the table completely unprepared — leaving real money on the table and killing deals that should have closed."

75%
of business owners plan to exit within the next 10 years — yet most have done nothing to prepare
5%
of Baby Boomer owners have a dedicated exit planning team in place — the rest are going it alone
20–30%
of businesses that list for sale actually close — preparation is the single biggest factor
81%
of owners who already sold said they regretted not spending more time preparing for the sale
What Shepherd does

Everything a buyer will scrutinize.
Addressed before they ever ask.

Shepherd guides you through every dimension of exit readiness — with a live score, prioritized action plan, and AI advisor available every step of the way.

Exit Readiness Score

A single 0–100 score broken across 7 categories — Financials, Operations, Contracts, Legal, People, Data, and Technology. Updated automatically as you make progress.

Guided assessment

A focused questionnaire across all 7 categories surfaces exactly where you stand and what to prioritize — answerable in under an hour.

AI-powered action plan

Personalized recommendations for every gap in your score — specific, prioritized, and written in plain language a business owner can act on today.

Progress tracking

Watch your score improve over months as you address each area. Monthly readiness reports you can share with your advisors, CPA, or attorney.

Integrated data room

A pre-structured virtual data room built into Shepherd. Start organizing documents years in advance so you're deal-ready the moment a buyer comes knocking.

Specialized M&A AI advisor

Not a generic AI — a purpose-built exit consultant trained on buy-side M&A expertise and real-world deal experience. Ask anything and get answers grounded in what acquirers actually think.

How it works

Your GPS to a successful exit

Shepherd guides you turn by turn — from where you are today to the exit you've worked toward.

1

Complete your assessment

Answer 40+ questions across 7 categories in under an hour. Shepherd builds your baseline Exit Readiness Score immediately.

2

Get your roadmap

Receive a prioritized, personalized action plan — organized by category and urgency — telling you exactly what to fix first.

3

Work the plan

Use the AI advisor to go deeper on any topic. Upload documents to your secure data room. Check off action items and watch your score climb.

4

Go to market with confidence

After 2–5 years of preparation, you'll enter conversations with buyers knowing your business is ready — and your valuation reflects it.

For corporate development teams

Give your pipeline targets a roadmap.

Corporate development professionals have pipelines full of companies they'd love to acquire someday — but no scalable way to help those targets get ready.

Shepherd solves that. Refer targets to the platform and they'll arrive at the table prepared, organized, and ready to close.

  • Deals that close instead of falling apart in due diligence
  • Cleaner financials, organized documents, fewer surprises
  • Stay top-of-mind with targets for years before a transaction
  • A referral relationship that benefits both sides of the table
Acquisition pipeline
Acme Security Services Score: 84 — Ready
Midwest Fire & Safety Score: 61 — In progress
Premier Protection Group Score: 55 — In progress
Keystone Monitoring LLC Score: 32 — Not ready
Eagle Eye Systems Score: 28 — Not ready
Pricing

Simple, straightforward pricing

A monthly subscription with no hidden fees. Cancel anytime. Most owners use Shepherd for 24–36 months before going to market.

Monthly
$297/mo
Or $197/mo for founding members
  • Full Exit Readiness Score & dashboard
  • Guided assessment across 7 categories
  • AI-powered recommendations & M&A advisor
  • Integrated data room
  • Monthly readiness report
  • Q&A access
Start your exit journey
Founding member offer: First 25 subscribers lock in $197/month forever — a rate that will never increase. Annual founding members pay $1,970/year. Join now before this offer expires.
Built by someone who's been on the other side

Why Shepherd exists.

Shepherd was founded by a corporate development professional with years of experience evaluating acquisitions — and years of watching business owners arrive at the table completely unprepared to sell.

The same problems appeared in deal after deal: financials that weren't clean, documents that didn't exist, customer concentration that hadn't been addressed, and owners who were shocked by what buyers found in due diligence. Most of these issues were fixable — just not in the middle of a live transaction.

Shepherd exists to solve that problem earlier, giving every business owner access to the same buy-side perspective that acquirers use to evaluate companies — years before the pressure of a deal begins.

What people are saying

Early feedback from the field

I always assumed my business was ready to sell. Shepherd showed me five things a buyer would have flagged immediately in due diligence. Two years of prep time well spent.

Business Owner
$18M revenue, manufacturing services

As a corp dev professional, I refer targets to Shepherd because it's the only scalable way to help companies in my pipeline get ready without hand-holding them myself.

Director, Corporate Development
Fortune 500 company

The data room integration alone is worth the subscription. I've had organized documents for two years. When a buyer asked for our data room last month, we sent a link in 10 minutes.

Business Owner
$32M revenue, security services
Common questions

Everything you need to know

How long will I need to use Shepherd?

Most owners use Shepherd for 24–36 months before going to market. The earlier you start, the more time you have to address gaps, improve your score, and maximize your valuation.

What size business is Shepherd designed for?

Shepherd is built for small and mid-market businesses with $5M–$50M in annual revenue planning a sale in the next 2–5 years.

Is my information and data secure?

Yes. Documents are stored in a SOC 2 certified virtual data room with enterprise-grade security. Your data is yours — fully protected and accessible only to you.

Can I cancel at any time?

Monthly plans can be cancelled anytime with no penalty. Annual plans are non-refundable, but your data and documents remain accessible through the end of your term.

How does the corp dev referral program work?

Corporate development professionals can refer target companies directly. In some cases, buy-side companies reimburse Shepherd fees at close as part of their deal preparation support.

Does Shepherd replace my investment banker or M&A advisor?

No — Shepherd prepares you for the process. Think of it as what you do before you hire a banker. A well-prepared seller gets better terms, a smoother process, and a higher valuation from their advisor.

Your exit is worth preparing for.

Start your exit journey today and arrive at the table with confidence, clarity, and the valuation your business deserves.

Start your exit journey